Marketing
Marketing that happens regularly – not just when there is time.
Butler Office plans, produces and manages your communication: social media, content, design, visibility and newsletters. For SMEs, self-employed people and associations who want to be seen without becoming an agency themselves.
Starting point
Good work gets around. But not by itself.
Most small businesses do not have a marketing problem but a time problem. You know you ought to post something again, update the website or write to your customers. But day-to-day business comes first – and so the last post dates from the company anniversary a year ago.
Added to this is an inconsistent image: the logo in three versions, flyers from different years, photos taken on a mobile phone. None of these is a drama on its own. Together, they look less professional than the work behind them actually is.
We take care of the regularity and make sure your presence is all of a piece. You provide the knowledge about what you offer – we turn it into content that suits you and take it to where your customers are looking.
Services
Six fields, one coherent presence.
Bookable individually or as ongoing support. We recommend what fits your goals – not what happens to be in fashion.
Social media
We manage your channels on Instagram, Facebook, LinkedIn and TikTok: editorial plan, posts, community care. With a tone that suits the target group and a consistent look.
- TikTok
Content production
Texts, photos and videos from a single source – including reels, blog posts and drone footage for perspectives that stay in the memory.
- Text
- Photo
- Video
- Reels
- Blog
- Drone
Brand & design
We develop your corporate design and apply it consistently: logo, colours, typefaces as well as flyers, brochures and presentations that belong together.
- Corporate design
- Flyers
- Brochures
- Presentations
Visibility
With search engine optimisation and targeted advertising on Google and Meta you are found when someone searches for your services – with a clear budget and measurable results.
- SEO
- Google Ads
- Meta Ads
Customer communication
We plan, design and write newsletters that get read, and in this way keep the contact with your existing customers alive.
- Newsletters
- Mailings
- Customer loyalty
Analysis & optimisation
We evaluate your existing channels, show what works and what does not, and derive concrete improvements from this – instead of deciding by gut feeling.
- Evaluation
- Reporting
- Optimisation
Typical use cases
When support pays off.
The channels lie dormant
Profiles exist, but nobody keeps them active. We take over planning and posts so that something from you can be seen regularly.
A new identity is due
Start-up, succession or realignment: we develop a visual identity and implement it from the logo to the printed material.
Good images are missing
We produce photos and videos of your business, team and work – from the air too, on request.
Advertising costs money but achieves little
We analyse existing campaigns and channels and align them with what you actually want to achieve.
Your advantage
We make your brand visible and your message unforgettable.
You get a consistent presence across all channels, regular content without effort on your part and evaluations that show what it achieves.
If this calls for a new website, a shop or a landing page, our Web & commerce area takes care of it – including hosting and maintenance. That way, content and technology mesh.
- Getting to know you – offering, target group and current presence.
- Plan – channels, topics and rhythm, in line with your budget.
- Production – texts, images and design, approved by you.
- Publication – regularly and at the right time.
- Evaluation – what worked and what we adjust.
Frequently asked questions
Answered briefly.
Which platforms do you cover in social media management?
We manage your presence on Instagram, Facebook, LinkedIn and TikTok and ensure an approach that suits the target group and a consistent look across all platforms.
Do you take on the complete creation of content – including drone footage?
Yes. We create texts, photos and videos, produce reels and blog posts and offer drone footage for special perspectives.
How do you support brand development and corporate design?
We accompany you from the idea to the finished visual identity and apply it to advertising materials such as flyers, brochures and presentations.
How do you improve the visibility of my website?
With a combination of search engine optimisation and targeted advertising via Google Ads and Meta Ads. This way you are found when someone searches for your services.
Do you offer newsletter marketing?
Yes. We plan, design and write newsletters for your customer communication and set up the technical integration.
Do you also analyse existing marketing channels?
Yes. Evaluating your current activities is an essential part of our work. From this we derive where effort pays off and where it does not.
Next step
How would you like to be perceived?
Tell us about your business and your goals. We will get back to you personally and show you which measures fit – as a single project or as ongoing support.